DVSA recently told you that you can add a link to your website or Facebook page in the ‘find driving schools, lessons and instructors’ service. It’s a useful way to help potential pupils find out more about the services you provide.
And as an added bonus, because of the way search engines work, having a government website link to your website can help it get ranked higher in search results.
For some time now, DVSA have been collecting feedback from learner drivers who have used the service. They want to share what they have learned, as it might give you some ideas about how you can make improvements to your own website.
There are also rules that all business websites must follow. So they have put together a blog post.
We’re sure that the vast majority of you are already well aware of these - but it’s always useful to have a reminder.
1. Make it clear if you’re ‘manual or automatic’
2. Make your prices easy to find
3. Make sure you can substantiate your claims
4. Strike a pose and add a photo
5. Show your success with testimonials
6. Get clear on cookies
7. Make sure your website works on a mobile phone
Add your website to your profile
All you need to do is update your ADI registration details. The system is updated every night, so your website link will appear the following day.
Click here for special MSA GB discounts for web site design.